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Privacy policy

Effective date: October 26, 2026

local / assets LTD ("we", "us", or "our") operates the local-assets.com platform (the "Service") and is the controller of your personal data. This Privacy Policy explains how we collect, use, and protect your information when you use the Service.

1. Information We Collect

We collect information you provide directly and information generated through your use of the Service:

2. How We Use Your Information

3. Who Processes Your Data

We use trusted service providers to run the Service. They process data only on our instructions and under their own data processing agreements:

Some of these providers store data outside the UK, mainly in the United States. Where they do, the transfer is protected by the UK's adequacy regulations or the UK International Data Transfer Addendum to the EU Standard Contractual Clauses. You can ask us for the full list of providers at info@local-assets.com.

4. YouTube API Services

The Service uses YouTube API Services. If you choose to connect a YouTube channel, you also agree to the YouTube Terms of Service, and Google's handling of your data is governed by the Google Privacy Policy.

When you connect YouTube, we request two permissions and use them only as follows:

We do not read your private videos, comments, subscriptions, or any other YouTube account data, and we do not modify or delete existing videos. Channel information is fetched when you view the dashboard and is not stored on our servers (your browser may keep a temporary copy to display it). The only YouTube data we store is the access token Google issues when you connect, which we keep so the Service can act on your instructions.

We do not sell YouTube or Google user data, use it for advertising, or share it with anyone except as needed to perform the actions you request. local / assets LTD's use and transfer of information received from Google APIs adheres to the Google API Services User Data Policy, including the Limited Use requirements.

You can disconnect YouTube at any time from your dashboard, which deletes the stored token immediately. You can also revoke the Service's access from your Google Account at myaccount.google.com/permissions. Stored tokens that are not used for 12 months are deleted automatically.

5. Data Retention

We retain your account data for as long as your account is active. Media assets are stored until you delete them or terminate your account. Tokens for connected platforms are kept until you disconnect the platform, revoke access, or the token goes unused for 12 months, and can be removed at any time from the dashboard.

6. Data Sharing

We do not sell or rent your personal information. We only share data with third-party services as necessary to operate the Service (as listed above), or if required by law.

7. Your Rights

You have the right to:

To exercise these rights, contact us at info@local-assets.com.

8. Security

We implement reasonable technical and organisational measures to protect your data. Authentication uses HMAC-signed tokens with short expiry windows. All data is transmitted over HTTPS.

9. Cookies

The Service uses localStorage for session management. We do not use tracking cookies or third-party advertising cookies.

10. Changes to This Policy

We may update this Privacy Policy from time to time. We will notify you of significant changes by updating the effective date above. Continued use of the Service after changes constitutes acceptance.

11. Contact

For privacy-related questions or requests, contact us at:
info@local-assets.com